Challenge #4: Not Doing Essential Preliminary Research

Most people look both ways before crossing a road. Most people test the temperature of the bath water before jumping in. So why is it that most people running a small business don’t do even basic research before they leap in with both feet?!

This usually leads to non-existent or seriously flawed knowledge about:

What . . . → Read More: Challenge #4: Not Doing Essential Preliminary Research

What Are You Hiding Under The Counter?

While in our town centre recently, I remembered that we had run out of coffee. These days I normally buy coffee together with other groceries at a supermarket just out of town. But on this occasion, I had only a few minutes to spare – not enough time to make the extra trip.

So, . . . → Read More: What Are You Hiding Under The Counter?